Trucking Podcast Pros builds and runs a weekly podcast for your fleet, starring your own drivers. Real stories turn into measurable gains in recruiting, retention, safety, and driver health.
Your team sits down for about an hour. We turn that conversation into a show on your own podcast website, a page for every guest, social content, a player you can embed anywhere, and a newsletter. You don't have to manage any of it.
Driver podcasts improve recruiting, retention, safety, and health for one reason: drivers hear the truth from people they respect.
The most credible message in trucking comes from the cab next door, not from marketing. Every episode centers real voices from your fleet.
Nobody wants another memo or portal login after a shift. A podcast turns windshield time into updates, safety, and culture they choose to hear.
When drivers hear pay, routes, and home time straight from your team before they apply, they show up ready to stay.
“Our drivers love it. We spend 30 minutes a week recording, and the feedback is unreal.”
These are real fleet shows we produce end-to-end. Each one supports recruiting, retention, safety, and driver wellness, and every episode produces clips you'd otherwise pay for. Hit play.
Featured episodeBulk freight history: from hand-loading rail cars to Eisenhower's Interstate System. The trucking story you never learned in school.
Guests: Adam Troester, Earl Oldberg, William Pageler
1:13:24With Jimmy Travice, Vic Walker +3
58:09With Angel Escoto, Ryan Widgery +1
Every show gets its own website, designed around your brand and hosted on your domain. Episodes, guests, spotlights, and signups all live there, and we keep it updated every week.
podcast.bulktransit.com
New episodes go up every week with a full player, preview clips, and show notes.
The whole back catalog in one place, with guests, topics, and one-tap sharing.
A home for every driver who's been on the show.
“Never miss an episode” builds your newsletter list automatically.
Weekly quizzes, a meet-the-host section, and a form for drivers who want to be on the show.
Links to Apple Podcasts, Spotify, Amazon Music, and iHeart.
Your show lives on your own domain, like podcast.yourfleet.com, styled to match your fleet.
Every guest gets a page on your podcast site, and standout drivers get a full spotlight. They're built to be shared, and drivers share them.
Professional Driver · 14 years
“I tell every new driver the same thing: slow down, ask questions, and call home every night.”
After recording, every guest gets an email asking for a photo and a few details. That's all they do.
We write the feature, pull a quote from the episode, and link it to their show. Then we publish it to your site.
Drivers send their spotlight to family, coworkers, and friends. Every share puts your fleet in front of people you'd never reach with an ad.
Every episode comes with a full audio player you can drop into any website. Paste one line of code and drivers can listen right where they already are.
Episode artwork, title, and player together. Built for careers pages and blog posts.
Not every driver listens on release day. A branded monthly email puts the newest episodes and driver spotlights in front of your whole fleet and every recruit on your list.
Pick the month and the issue fills itself: the newest episode featured big, the rest in a grid.
Logo, colors, and domain come straight from your show, so every issue looks like it came from your fleet.
Guest spotlights published that month go out with the issue and send drivers back to your site.
Switch shows to see the same issue re-skin itself for each fleet.
Our drivers love it. We spend 30 minutes a week recording, and the feedback is unreal—better questions, fewer assumptions, and hires who say, 'I heard your show.'
Recording is easier than writing, and drivers actually listen. Our producer handles everything, turning episodes into clips we use everywhere. It's professional and seamless.
Drivers are curious, and our podcast delivers the truth. It's boosted recruiting and made our yard feel more connected.
The best drivers keep a shortlist of fleets they respect. A weekly show keeps you on it, from the first time they hear your name to the day they apply, and long after.
Lay the foundation. Drivers start hearing your name and your people before they're even looking.
Once you have their attention, every episode deepens the relationship with drivers weighing their options.
When they're ready to move, they already know your pay, your routes, and your people. They apply informed.
Driver podcasts aren't a nice-to-have. We report the signals that show how your show influences applicants, behavior, and how long drivers stay.
Listener counts and listen-through rates, like how many drivers reach the end of each episode, so we can lean into the topics that land.
How many new recruits tuned into your show before applying.
Completion and participation rates in safety and wellness programs after targeted episodes.
Podcast ROI compared to job boards and paid social, so you can put your marketing budget where it works.
Tell us a bit about your fleet and goals. We'll set up a short discovery call to see whether a driver podcast fits your recruiting, retention, safety, and driver health goals.
Made to be shared, and it shows.
Every episode and spotlight gets a branded share card, one-tap share links, and short video cut from the full conversation. When a driver posts their feature, your fleet comes with it.
Got to sit down with the Bulk Transit Podcast this month. Fourteen years in and I still love this job. Give it a listen 🚛🎙️
Share cards are generated automatically for every spotlight, using the driver's photo and your brand.
Each episode page has one-tap sharing and embed codes, so recruiters and drivers can post it anywhere.
Trailers, reels, and ads
Long-form builds trust. Short-form drives reach.
We cut every episode into scroll-stopping video that attracts drivers, reinforces safety messages, and runs across your social and recruiting channels.